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Oracle Responsys Marketing Platform 2021 Implementation Essentials Sample Questions:
1. An SSH2 key pair can be created to be used for authentication to establish a secure connection between your server and the Oracle file server.
Which key from the client key pair must you send to Responsys?
A) Private
B) Public
C) Secure
D) Master
2. Your new Responsys customer wants to begin sending email campaigns.
Which three practices should they employee for their IP address warm-up process? (Choosethree.)
A) Minimize complaints and bounces to establish a good reputation with each ISP.
B) Establish an initial reputation with each major ISP by demonstrating that you are sending to valid email addresses with very few complaints or hard bounces.
C) Test out a new re-engagement email campaign by sending emails to lapsed or nonengaged subscribers.
D) Establish volume levels going through your major ISPs as quickly as possible so you can begin reaching your subscribers without suffering declines in response rates.
E) Send carefully planned content to highly engaged recipients.
3. You are creating an email campaign and you have a spreadsheet of contact email addresses and profile data that the campaign should be sent to for testing purposes.
How should you input this information into Responsys?
A) Using Connect, create a Seed Group import job. The spreadsheet will need to be converted to a comma-delimited file before importing it.
B) In the Manage List screen, ensure the list for the campaign is selected and then select the Seed Groups tab. Create a Seed Group list with the contact information from the spreadsheet.
C) Using Program, create a Proof List import job. The spreadsheet will need to be converted to a comma-delimited le to import.
D) In the Campaign workbook, select the Proofing Import Wizard button. Import the spreadsheet and ensure that it is convertedto a comma-delimited file before importing it.
4. Whichthree precautions should you take before deciding to delete a column from a Responsys data source?
(Choose three.)
A) Ensure that there are no Connect jobs updating the column to be deleted.
B) Ensure that there are no active campaigns referencing the column to bedeleted.
C) Check to see whether the data column is being used by the customer for external analytics purposes.
D) Check to make sure there are no forms referencing the column.
5. How can you share a copy of a campaign with key stakeholders at live launch time?
A) Create a filter for these individuals and then use the Seed List feature in the Campaign Workbook.
B) Create a Seed Group with their email addresses. In the Audience Selection section of the Campaign Workbook, select this group as your Seed List.
C) Use the RPL proofLaunch () method with each of the recipient's email addresses as a parameter.
D) Create a Proof List with their email addresses and then use the Seed List feature in the Campaign Workbook.
E) Export the campaign from Message Designer, then copy and paste the source HTML in an email to send to them.
Solutions:
Question # 1 Answer: B | Question # 2 Answer: A,B,E | Question # 3 Answer: A | Question # 4 Answer: A,B,C | Question # 5 Answer: B |