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Salesforce Email Essentials (EEB101) Sample Questions:

1. What 3 options are available to create a template in the marketing cloud? (Choose 3)

A) Template Editor
B) Mobile Template Editor
C) Paste HTML
D) Content Builder

2. Describe email design best practices. What are the 3 stages of interaction? (Choose 3)

A) Envelope
B) Landing Page
C) Footer
D) Subject line
E) Body

3. A marketing team has switched from the Classic Editor to Content Builder in Email Studio. All images, content blocks, and emails were saved in one folder.
How should these saved items be found in Content Builder?

A) Filter based on content type
B) Add tags to each piece of content
C) Rename content to be alphabetical
D) Create folders and move content

4. A marketer wants to delete subscribers from a data extension if the records are older than 30 days. How should the marketer accomplish this task?

A) Use the Import Activity in Automation Studio and select the delete records option for the specified timeframe.
B) Set Data Retention in the Properties of the data extension to delete records older than 30 days.
C) Use the Mass Delete Wizard to automatically delete any records older than 30 days from the eata extension.
D) Set a reminder In the Campaign Calendar each day to manually delete the records from the data extension.

5. NTO wants its emails to render uniquely between mobile and desktop devices. NTO would like the emails to be responsive. Which two techniques should be used? Choose 2 answers

A) Include style="display:block" on all images
B) Use a Basic, Empty or Themed Template in Content Builder
C) Use inline CSS styling on all HTML elements
D) Include @media query CSS in the email

Solutions: