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IBM Exceptional Web Experience Sales Mastery Test v1 Sample Questions:

1. Which statement below is FALSE?

A) Tibco tendsto focus on transactional portals
B) SAP tends to focus on intranet portals
C) IBM WebSphere Portal tends to focus only banking solutions
D) Vignette tends to focus on content portals

2. According to FastCompany -- who could end up being more important to the business use and monetization of social media than Facebook?

A) IBM
B) NetFlix
C) Microsoft
D) Oracle

3. IBM Customer Experience Suite is ________________.

A) An offering of WebSphere Portal limited to a single server installation and does not include clustering
B) A vision statement on the direction of future products to enhance the Exceptional Web Experience
C) IBM's premiere full-featured offering licensed for human resources, sales or marketing applications (intranet usage only)
D) IBM's premiere full-featured offering licensed for customer, partner, or citizen-facing applications (extranet usage only)

4. Regarding the 4 types of customer buying groups, which has the least influence over making the purchase decision?

A) Primarily IT
B) Primarily Executive Office
C) Primarily Customer-Facing Group
D) A team of IT and Customer-facing groups

5. Which of the following is NOT a recommended entry point when exploring customer opportunities?

A) Information Technology (IT) revamping their security protocols
B) Marketing focused on deepening client relationships
C) Product and Service Development concerns aboutoperational effectiveness
D) Human Resources (HR) or Operations concerning employee workforce optimization

Solutions: