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IBM Unica Enterprise Campaign Technical Mastery Test V1 Sample Questions:

1. In Unica Campaign, what type of interface is used to invoke the Unica Campaign Server Manager utility (which allows you to connect to the Unica Campaign listener, view all currently open flowcharts and their states, view and set environment variables, run flowcharts, and suspend/resume flowcharts)?

A) Command line
B) Affinium Manager
C) Framework Manager
D) Campaign Listener

2. In Unica Campaign, what tab/sheet do campaign managers or campaign designers use to plan out whom to contact, which offers to extend to them, and which groups will be designated as tests/controls?

A) Financials Tab
B) Analysis Tab
C) Offer Tab
D) Target Cell Spreadsheet

3. In Unica Marketing Operations, what happens if a person who is assigned to the required approver role does not respond to an Approval request even though all other assigned Approvers have responded?

A) The person sending out the Approval request needs to override the need for an Approver's response.
B) The Approval can be completed without the required Approver's response if the person sending out the approval request decides the approvalis not needed.
C) The Approval is not completed until all required Approvers respond.
D) The required Approver can override the need to send an approval for a specific request.

4. In Unica Campaign, what does a customer need if they want functionality that includes creating, viewing and managing of the Target Cell Spreadsheet and custom cell attributes?

A) Unica Marketing Operations
B) Unica Optimize
C) Unica eMessage
D) Unica NetInsight

5. What does a customer use in order to see a single view of all active flowcharts in Unica Campaign?

A) Operational monitoring
B) Scheduled Runs
C) Scheduled definitions
D) Cognos reports

Solutions: